Emarketing

Emarketing, Online marketing, Webmarketing.

Etude : 3 conseils pour améliorer la synergie email marketing et SEM

Dans le cadre des actions emarketing d’Adobe Online Marketing Suite, j’ai reçu ce matin le résumé de l’étude Forrester suivante, parue en Septembre 2010. En préambule, je suis d’accord avec le postulat de départ qui indique que l’email marketing et

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Etude : 3 conseils pour améliorer la synergie email marketing et SEM

Dans le cadre des actions emarketing d’Adobe Online Marketing Suite, j’ai reçu ce matin le résumé de l’étude Forrester suivante, parue en Septembre 2010. En préambule, je suis d’accord avec le postulat de départ qui indique que l’email marketing et

/ No comments

An example of good B2B corporate emarketing strategy

After good returns from my contacts, I decided to publish this presentation for its relevancy. According to me, this company uses many emarketing channels and techniques in a well organized strategy -given it works in a very specialized and technical

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An example of good B2B corporate emarketing strategy

After good returns from my contacts, I decided to publish this presentation for its relevancy. According to me, this company uses many emarketing channels and techniques in a well organized strategy -given it works in a very specialized and technical

/ No comments

Sharing online content: Email and social leading (AOL/Nielsen)

Last month, AOL and Nielsen Online crossed their US data to release the following research : “Content is the fuel of the social web”, introducing many interesting findings. 1. Content sharing landscape Here is the big picture: 27 000 000

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Sharing online content: Email and social leading (AOL/Nielsen)

Last month, AOL and Nielsen Online crossed their US data to release the following research : “Content is the fuel of the social web”, introducing many interesting findings. 1. Content sharing landscape Here is the big picture: 27 000 000

/ One Comment

Why Google Panda is a game-changer for all ebiz/mkting business across the world?

1. Panda kills aggregators With this new Google Search release, content providers are more powerful than ever. They are not lost with picky comparators links or such, they MASTER both their content AND online links. 2. A new boost for

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Why Google Panda is a game-changer for all ebiz/mkting business across the world?

1. Panda kills aggregators With this new Google Search release, content providers are more powerful than ever. They are not lost with picky comparators links or such, they MASTER both their content AND online links. 2. A new boost for

/ 2 Comments

TF1 se lance dans les promos et réductions avec Tf1conso.fr #ecommerce #tf1

Cette semaine, j’ai eû une assez grande surprise en découvrant qu’une chaîne de TV grand public comme TF1 se lançait dans l’ecommerce au travers du site TF1Conso.fr. Pour commencer, voici le spot télé qui est diffusé et présente le service.

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TF1 se lance dans les promos et réductions avec Tf1conso.fr #ecommerce #tf1

Cette semaine, j’ai eû une assez grande surprise en découvrant qu’une chaîne de TV grand public comme TF1 se lançait dans l’ecommerce au travers du site TF1Conso.fr. Pour commencer, voici le spot télé qui est diffusé et présente le service.

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Economic overview of micro-stock images and "gold-farming" [Video] [In French]

In 4 or 5 days, this video will be erased, because of IT rules. It tells a lot about the “dark side” of major consumer and professionnal websites across the world: competition is fierce on the online royalty-free stock market

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Economic overview of micro-stock images and "gold-farming" [Video] [In French]

In 4 or 5 days, this video will be erased, because of IT rules. It tells a lot about the “dark side” of major consumer and professionnal websites across the world: competition is fierce on the online royalty-free stock market

/ No comments

Lead generation forms: Should you require contact details for freebies? Research says ‘no’

This week, I came across an interesting reading from Kampyle’s blog, debating whether you should always require contact details when giving some free material to your audience. Let’s take this question from a wide angle. 1. Common approach In fact,

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Lead generation forms: Should you require contact details for freebies? Research says ‘no’

This week, I came across an interesting reading from Kampyle’s blog, debating whether you should always require contact details when giving some free material to your audience. Let’s take this question from a wide angle. 1. Common approach In fact,

/ No comments

About TechCrunch’s acquisition by AOL

As of everyone heard, #AOL group has acquired #Techcrunch. And as always with the boss, we do have clear explanation from him. Still, this is quite a move for the industry, because TechCrunch is a first-class influencer, and also some

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About TechCrunch’s acquisition by AOL

As of everyone heard, #AOL group has acquired #Techcrunch. And as always with the boss, we do have clear explanation from him. Still, this is quite a move for the industry, because TechCrunch is a first-class influencer, and also some

/ No comments